HomeMy WebLinkAbout05 02 2013 EDAC rept 4a
4646 Dakota Street SE
Prior Lake, MN 55372
ECONOMIC DEVELOPMENT ADVISORY COMMITTEE REPORT
MEETING DATE: May 2, 2013
AGENDA #: 4.a.
PREPARED BY: Casey McCabe, Community Development Specialist
AGENDA ITEM: CITY OF PRIOR LAKE OPEN HOUSE / GRAND OPENING POLICY DISCUSSION
DISCUSSION: Introduction
While conducting business retention and expansion visits, EDAC member Mike Stout received a comment
that the City of Prior Lake can do more to support businesses and promote economic development by
providing greater support with grand opening events.
History
Mr. Stout suggested the EDAC discuss the developing a standard practice for grand opening events to
ensure ease-of-use, high participation rates and a high-value experience for the business/organization
and guests.
Mr. Stout added that City support should not just be ceremonial, but have real substance and preferably
represent the recognition of excellent collaborative planning and work. This is a great opportunity to solid-
ify relations and express our genuine appreciation for their company doing business in Prior Lake.
Mike provided a few general thoughts and ideas, which may include the following elements:
Grand opening announcement templates
Grand opening Invitations templates with recommended timing
Standard speech templates
Public relations kit
Special signage waivers, if needed
Promotional concepts
Appropriate vendor listings
FREE access to our city's publicity forums
The city encourages employees to attend to reinforce this being a community-wide commitment
Conclusion
EDAC members should discuss the value of having a policy related to grand opening events in the com-
munity and the value added services the city may be able to provide to assist and promote these events.
ISSUES: None.
FINANCIAL Possible staff time dedicated to the process.
IMPACT:
ALTERNATIVES:
Discussion Only.
RECOMMENDED
Discussion Only.
MOTION: