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HomeMy WebLinkAbout06 11 2018 EDA Minutes Phone 952.447.9800 / Fax 952.447.4245 / www.cityofpriorlake.com 4646 Dakota Street SE Prior Lake, MN 55372 Economic Development Authority Meeting Minutes June 11, 2018 1. CALL TO ORDER PRESIDENT CHROMY called the meeting to order at 4:00 p.m. Present were Chromy, Sheehan-Kerber, Braid, Briggs and Boucher-Hoese. Also present were Community Development Director McCabe and Planner Schwabe. Guests present were Stacy Crakes and Jo Foust with the Scott County First Stop Shop and Ron Martin, Kim Prchal, Wade Larson, Sandi Fleck, Stephanie Carroll, Tommy Hesch, Jeff Petschl with the Business Engagement Committee. 2. APPROVAL OF AGENDA MOTION BY BRIGGS, SECONDED BY BRAID, TO APPROVE THE AGENDA WITH THE ADDITION OF A PRESENTATION BY STACY CRAKES AND JO FOUST AS ITEM 6A. Ayes by Chromy, Sheehan-Kerber, Braid, Briggs and Boucher-Hoese. The motion carried 5-0. 3. APPROVAL OF MEETING MINUTES A. April 9, 2018 MOTION BY BRAID, SECONDED BY BOUCHER-HOESE, TO APPROVE THE APRIL 9, 2018 MEETING MINUTES. Ayes by Chromy, Sheehan-Kerber, Braid, Briggs and Boucher-Hoese. The motion carried 5-0. B. April 30, 2018 MOTION BY BRIGGS, SECONDED BY SHEEHAN-KERBER, TO APPROVE THE APRIL 30, 2018 MEET- ING MINUTES. Ayes by Chromy, Sheehan-Kerber, Braid, Briggs and Boucher-Hoese. The motion carried 5-0. 4. CONSENT AGENDA A. Development Update (05/31/2018) DIRECTOR MCCABE provided an overview of the residential and commercial building permit year to date totals, commercial activity and an update on annexation requests. B. EDA Revenue & Expenditure Report DIRECTOR MCCABE gave an update on the current EDA revenues and expenditures. MOTION BY BRAID, SECONDED BY BOUCHER-HOESE, TO APPROVE THE CONSENT AGENDA. Ayes by Chromy, Braid, Briggs, Sheehan-Kerber and Boucher-Hoese. The motion carried 5-0. 5. REMOVED CONSENT AGENDA ITEMS None 6. PRESENTATIONS A. Development Leads CRAKES provided a brief history of how Scott County First Stop Shop (FSS) historically obtained leads and the programs utilized including DEED, Greater MSP and MNCAR. FSS currently utilizes a program via MNCAR called “Catalyst” to view and/or search available properties which are then entered into their Salesforce System. FOUST shared examples of what the MNCAR/Catalyst leads typically contain. 2 CRAKES stated that City Staff typically gets involved with the DEED and Greater MSP leads, as those pro- spects are usually already vetted and may move forward at a faster pace. BRIGGS questioned events and/or activities that FSS has been involved in to promote area communities. CRAKES stated that in 2013 and 2014 a broker event was held at Canterbury Park in Shakopee, which was open to all communities in Scott County. Ms. Crakes stated that FSS would be available and interested to assist with broker events in the future. BRIGGS shared that he is looking forward to taking a proactive approach rather than a reactive approach to promoting the City of Prior Lake and soliciting new commercial and industrial businesses. CRAKES explained that there are reports available upon request related to leads. EDA members thanked Ms. Crakes and Ms. Foust for their time and hard work associated with promoting the City of Prior Lake. 7. PUBLIC HEARING No Public Hearings 7. OLD BUSINESS None 8. NEW BUSINESS A. EDA Special Revenue Fund Approval - Next Steps DIRECTOR MCCABE congratulated the EDA on the City Council approval of the EDA Special Revenue Fund. Approximately $475,000 exists in the fund; however, approximately $375,000 is available for distribution which would allow approximately $100,000 balance to remain as recommended previously by Finance Direc- tor Erickson. MCCABE distributed a map of downtown parcels developed by Staff and discussion followed related to op- portunities for investment. CHROMY stated that the EDA may want to focus on what the vision is for residents as well as those working and/or passing through Prior Lake related to the aesthetics of Prior Lake after the road improvement/con- struction projects are complete. BRIGGS suggested a weighted system for fund allocation based on the location of the parcel, size of the parcel/contiguous parcel(s) that may unlock additional opportunities. SHEEHAN-KERBER shared that solutions to alleviate parking concerns should also be prioritized. MCCABE clarified that EDA funds could also be used to incentivize projects; not necessarily only for acqui- sition. BRAID questioned the parcels currently in the downtown area that are legal, non-conforming and suggested the use of funds to bring parcels into compliance. PRCHAL recommended focusing any future marketing materials on where the City is headed via the 2040 Comprehensive Plan and bringing forward the information in a unified fashion. 3 Discussion followed regarding downtown parcels and next steps related to city-owned parcels. CHROMY referenced an RFP for downtown redevelopment which was distributed in 2011 which resulted in minimal responses that were primarily residential. PETSCHL suggested visuals be added to the landscape so potential future developers could better under- stand the future right-of-way locations. MOTION BY CHROMY, SECONDED BY SHEEHAN-KERBER, TO DIRECT STAFF TO PREPARE THREE MAPS FOR FUTURE DISCUSSION AS FOLLOWS: 1) Map identifying city owned parcels that may be opportunities for redevelopment that reflects the new HWY13/CSAH 21 road alignment, legal, non-conforming parcels in the downtown area, areas of recent investment, and zoning data. 2) Map showing new HWY 13/CSAH 21 road alignment and possible transportation improvements and po- tential associated properties. 3) Map to reflect new road alignment and conforming parcels that may be opportunities for redevelopment. Ayes by Chromy, Braid, Briggs, Sheehan-Kerber and Boucher-Hoese. The motion carried 5-0. B. Joint EDA / BEC Discussion Topics a. Economic Development Web Page Enhancements DIRECTOR MCCABE provided an overview of the economic development related pages/information that are proposed to be incorporated into the City of Prior Lake website. MCCABE shared that there are no out of pocket costs associated with the proposed website update. PRCHAL shared that additional information should be included related to commercial building re- quirements and forms. SHEEHAN-KERBER suggested adding testimonials from individuals to showcase the experience of others starting or moving their business to Prior Lake. CARROLL stated that there are more opportunities with the website to better market the community. EDA DIRECTED STAFF TO OBTAIN A QUOTE FROM A WEB DEVELOPMENT VENDER(S) FOR A SEPARATE ECONOMIC DEVELOPMENT WEBSITE WITH EDITING RIGHTS AND MAINTE- NANCE AND/OR ENHANCEMENTS TO THE CURRENT WEBSITE. b. Commercial Traffic During Construction PRCHAL informed those in attendance that the Prior Lake Chamber of Commerce recently hosted a meeting for its members with the topic of surviving and thriving during construction. Ms. Prchal shared the BEC prepared flyers identifying resources related to the construction project(s) and the BEC will be sharing them with businesses in the upcoming months. Ms. Prchal commented on recent BEC commercial area liaison visits that were completed in the downtown area and stated that busi- ness owners were thankful and appreciative of the outreach. PETSCHL stated that EDA participation in communicating information during construction would be very helpful. Mr. Petschl expressed that timely and accurate information is very important for busi- nesses, so they can communicate with their customers, employees and delivery servicers. 4 BRIGGS questioned if downtown business owners and employees would be willing to park outside of the downtown district during construction if alternative parking options were provided. Mr. Briggs stated the BEC may want to consider alternate parking options for business owners and employees to keep prime parking spaces available for customers during construction. CARROLL commented on the construction project occurring in the 50th and France area of Edina. Ms. Carroll stated they are offering shuttle or valet service during construction and there may be a desire during certain events or provide shuttle service for employees in Prior Lake. She also stated there is a lot of signage with messages such as, ‘thank you for your patience’ or ‘it will be worth the wait’ and felt these signs communicated a positive message about the construction project. BRAID informed the EDA and BEC members that the City Council has hired a consultant to focus on business communication with the Duluth Avenue / Park Nicollet project. Mr. Braid was hopeful there would be tips and lessons learned that can be used during the CH21/Hwy 13 project. He also stressed the importance of the ‘buy local’ message and stated that all things being equal, local pref- erence should be considered for those businesses in the construction areas. MOTION BY BRIGGS AND SECOND BY BRAID TO FORWARD A RECOMMENDATION TO THE CITY COUNCIL THAT THE CITY OF PRIOR LAKE MAKE AN EXTRA EFFORT DURING ROAD CONSTRUCTION PROJECTS TO PURCHASE GOODS AND SERVICES FROM BUSINESSES IN THE AFFECTED AREAS. Ayes by Chromy, Sheehan-Kerber, Braid, Briggs and Boucher-Hoese. The motion carried 5-0. CARROLL encouraged the person hired for additional communication during construction projects coordinate with the BEC, so the information can be shared with businesses in all commercial areas because all businesses will be affected, not just in the immediate construction areas. 9. OTHER BUSINESS A. Staff Updates None. B. Commissioner Comments None. C. Construction Projects Business Impact Game Plan None. 10. ADJOURNMENT MOTION BY BRAID, SECONDED BY BRIGGS, TO ADJOURN THE MEETING. With all in favor, the meeting adjourned at 6:00 p.m. ___________________________ Frank Boyles, Executive Director