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HomeMy WebLinkAbout12 10 2018 EDA Minutes Phone 952.447.9800 / Fax 952.447.4245 / www.cityofpriorlake.com 4646 Dakota Street SE Prior Lake, MN 55372 Economic Development Authority Meeting Minutes December 10, 2018 1. CALL TO ORDER PRESIDENT CHROMY called the meeting to order at 4:00 p.m. Present were Chromy, Sheehan-Kerber, Boucher- Hoese, Braid and Briggs. Also present were Executive Director Boyles, Community Development Director McCabe and Planner Schwabe. 2. APPROVAL OF AGENDA MOTION BY BRIGGS, SECONDED BY BRAID, TO APPROVE THE AGENDA. Ayes by Chromy, Sheehan-Kerber, Boucher-Hoese, Braid and Briggs. The motion carried 5-0. 3. APPROVAL OF MEETING MINUTES A. November 13, 2018 MOTION BY BRIGGS, SECONDED BY BRAID TO APPROVE THE NOVEMBER 13, 2018 MEETING MINUTES. Ayes by Chromy, Braid and Briggs. The motion carried 3-0-2 with Sheehan-Kerber and Boucher-Hoese abstaining. 4. CONSENT AGENDA A. Development Update (11/30/2018) MCCABE provided an overview of the types and quantities of permits issued since the last update, as well as year to date and a comparison with the same period the previous year. Discussion ensued regarding commercial and industrial permits from prior to 2017. MCCABE noted that most of the commercial/industrial addition/alteration permits are related to ISD 719 projects. MOTION BY CHROMY, SECONDED BY BRIGGS TO APPROVE THE CONSENT AGENDA. Ayes by Chromy, Sheehan-Kerber, Boucher-Hoese, Braid and Briggs. The motion carried 5-0. 5. REMOVED CONSENT AGENDA ITEMS None 6. PRESENTATIONS None 7. PUBLIC HEARING No Public Hearings 8. OLD BUSINESS A. Construction Customer Attraction Assistance MCCABE reviewed the conversations to date regarding customer attraction efforts during construction activities in 2019. He proposed utilizing a calendar which could showcase events planned by the Chamber of Commerce, downtown businesses as well as the City in the downtown and South Lake Village area. He suggested that the city advisory groups may be interested in hosting specific events. SHEEHAN-KERBER questioned if the calendar would also be used for construction updates? CHROMY responded by explaining that the calendar would be more event focused. MCCABE shared that the BEC is considering hosting two or three construction update events in 2019. 2 BRAID questioned if a portion of the existing communications contract for the Duluth Avenue / Hwy 13 road project could be utilized for assistance with coordination and implementation of events/activities. BRIGGS stated that if the program was administered utilizing outside services, the group may need to co nsider what amount, if any, of monies the City or EDA would contribute to execute the activities/events. SHEEHAN-KERBER questioned the duration for the activities/events. BRAID suggested hosting events for the duration of the construction activities if possible. CHROMY shared that he would want whomever is administering the activities/events have a vested interest. BRIGGS summarized the objectives for the activities/events as: 1) Increased visits to the construction impact areas; and 2) Strategies to encourage sales. CHROMY suggested a subcommittee be formed including representatives from the Chamber of Commerce, Busi- ness Engagement Committee (BEC) and EDA as well as a communications facilitator to review, discuss and brainstorm a list of activities/events to learn more about what ideas would work downtown and try to get an item on the calendar for every week. MOTION BY BRIGGS, SECONDED BY SHEEHAN-KERBER TO DIRECT STAFF PREPARE A REPORT TO THE CITY COUNCIL TO UTILIZE REMAINING WSB CONTRACT FUNDS FROM THE COMMUNICATION BUDGET TO CONSTRUCTION ATTRACTION ASSISTANCE. Ayes by Chromy, Sheehan-Kerber, Boucher-Hoese, Braid and Briggs. The motion carried 5-0. BRIGGS questioned if multiple businesses presented an activity/event, would the EDA consider a monetary match. BRAID suggested the EDA consider participating in marketing materials including, but not limited to print, social media, etc. MCCABE stated that staff believes there will be a need for one agency to organize and take the lead in coordinating the overall effort and that staff is not able to undertake this effort but could provide assistance. He shared that Technology Village utilized a firm for social media marketing, which was well received. MOTION BY CHROMY, SECONDED BY BRIGGS TO DIRECT STAFF TO ARRANGE A SUBCOMMITTEE MEETING TO REVIEW A LIST OF EVENTS WITH A COMMUNICATIONS FACILITATOR AND REPORT BACK TO THE EDA AT THE FIRST MEETING IN JANUARY. Ayes by Chromy, Sheehan-Kerber, Boucher-Hoese, Braid and Briggs. The motion carried 5-0. B. Downtown Parking Directional Signs MCCABE provided an update on directional sign alternatives following our November 12th EDA meeting. He shared information gathered regarding illuminated signs and traditional directional signs as well as proposed lo- cations. MOTION BY BRIGGS, SECONDED BY BOUCHER HOESE TO APPROVE A RESOLUTION FOR THE ALLOCATION OF UP TO $750 FOR DOWNTOWN PARKING DIRECTIONAL SIGNAGE. Ayes by Chromy, Sheehan-Kerber, Bou- cher-Hoese, Braid and Briggs. The motion carried 5-0. 3 C. Economic Development Website Update SCHWABE reviewed the draft Economic Development website with the EDA. Discussion ensued regarding con- tent and potential future enhancements, including but not limited to: interactive maps and video footage. The members expressed that the site felt very clean and will be a great compliment to the existing city website. SCHWABE stated that staff anticipates the site to go live after the 1st of the year. 9. NEW BUSINESS None 10. OTHER BUSINESS A. Staff Updates i. MCCABE shared that the offers made by staff for two residential properties on Colorado Street, pending approval by the EDA; however, the offers were not accepted. ii. MCCABE stated that a developer has submitted an initial concept plan for a downtown redevelopment project. The discussions are preliminary and additional conversations will be necessary. iii. MCCABE explained that Staff is exploring opportunities for a trail head location near downtown. B. Commissioner Comments The EDA discussed the possibility of engaging a third party to solicit target property acquisitions. Conversation ensued. MOTION BY BRIGGS, SECONDED BY SHEEHAN-KERBER TO DIRECT STAFF TO RESEARCH OPPORTUNITIES FOR A THIRD-PARTY REPRESENTATIVE TO ASSIST WITH FUTURE PROPERTY ACQUISITION(S). Ayes by Chromy, Sheehan-Kerber, Boucher-Hoese, Braid and Briggs. The motion carried 5-0. SHEEHAN-KERBER mentioned that the Citizen’s Engagement Committee (CEC) would like to attend an upcoming EDA meeting. MCCABE stated that he would reach out to Lori Olson, Staff Liaison to the CEC and request an agenda be developed for that meeting. CHROMY requested staff reach out to the BEC and determine when that group would like to meet in 2019. 11. ADJOURNMENT MOTION BY BRIGGS, SECONDED BY BOUCHER-HOESE TO ADJOURN THE MEETING. With all in favor, the meeting adjourned at 5:33 p.m. Ayes by Chromy, Sheehan-Kerber, Boucher-Hoese, Braid and Briggs. The motion carried 5-0. ___________________________ Frank Boyles, Executive Director